(Case study) — AI platform · SaaS · Web app

NExa

Create learning. Amplify knowledge.

Project type: Website design · UI/UX design
Category: AI platform · SaaS · Web app
Tools: Figma, Adobe Photoshop
Location · Year: Bengaluru, India · 2026

Client requirement

“We need an integrated AI platform that lets our team research, write and generate content without switching between tools.”

About the project

A modern landing and product concept for an AI platform that helps people research, write and create smarter with multiple AI models in one place. The goal: a clean, intuitive, conversion-focused interface that turns complex AI capability into an easy, engaging experience.

NEXA home screen on an iMac: What’s on your mind today?

Road map & timeline

Three phases from research to a presentation-ready design system.

Phase 01Discovery & strategyMarket analysisUser mappingAI logic & strategy
Phase 02Architecture & designInformation architectureComplex wireframingHigh-fidelity UI design
Phase 03Final presentationDesign documentation3D assets & iconsCase presentation

Problems & solutions

From scattered tools to one focused workspace.

Problem

Many AI platforms have complex interfaces, scattered tools and a poor experience. Switching between tools for writing, research and content creation kills productivity.

Difficult navigation between AI tools
No unified workspace
Overwhelming interface design
Inefficient content-creation workflow

Solution

A user-centred SaaS interface that simplifies workflows and puts every AI tool within easy reach — focused on clarity, accessibility and speed.

Clean, modern SaaS interface
Smart card-based feature layout
Integrated AI tools in one platform
Clear hierarchy and improved navigation
Minimal design for better usability

Course creation screen on a tablet over violet

Typography & colour

Inter’s modernist precision anchors an AI-centric product — complex data stays readable with a premium, forward-looking feel.

Primary typeface

Inter

0123456789 · Aa Bb Cc Dd Ee Ff Gg

AaBold — 80 px

AaBold — 60 px

Create learningMedium — 24 px

Amplify knowledge with AIRegular — 16 px

Violet#7B00FFPrimary · CTAs

Magenta#FB21FFAccent · highlights

Ink#383E4BText & UI

Mist#F9FAFBSurfaces

Smarter features for faster execution

Access the leading AI chat models in one place — compare answers, switch models instantly, chat with any PDF and translate with natural accuracy.

Courses

Create engaging, structured, personalised courses from a topic, objectives or source material — modules, lessons, activities and assessments, ready to review and refine.

Teaching resources & guides

Generate lesson plans, study guides, discussion material, worksheets and assessments that match each teaching style and learner need.

Content analyzer

Check learning content for clarity, accuracy and alignment with objectives — spotting gaps, inconsistencies and readability issues with actionable fixes.

Translations

Translate courses and resources into many languages while keeping meaning, tone, terminology and cultural context intact.